The Herzliya Biennial

Israel's three-edition museum biennial of contemporary art, held in the coastal city of Herzliya — north of Tel Aviv — in 2007, 2009 and 2011 under the institutional direction of the Herzliya Museum of Contemporary Art and its long-serving director Dalia Levin. The founding edition, The Rear (Ha'Oref), was curated in 2007 by Joshua Simon across the museum and fourteen further sites in the city. The third and final edition, The Second Strike, was curated in 2011 by Ory Dessau in collaboration with Art TLV. The biennial has not been mounted since.

Active2007 — 20113 editions
The Herzliya Museum of Contemporary Art — designed by Yaakov Rechter, 4 Ha'banim Street, Herzliya, Israel — the institutional anchor of the three Herzliya Biennials of Contemporary Art across 2007, 2009 and 2011.
Above The Herzliya Museum of Contemporary Art in Herzliya, north of Tel Aviv — the building designed by Israel Prize laureate Yaakov Rechter and the institutional anchor of the three Herzliya Biennials of Contemporary Art held across 2007, 2009 and 2011 under the museum's directorship of Dalia Levin.

The Lead Essay The three editions of the Herzliya Biennial

A short Israeli biennial, 2007 to 2011

The Herzliya Biennial of Contemporary Art was a three-edition Israeli museum biennial held in Herzliya — the coastal city immediately north of Tel Aviv — in 2007, 2009 and 2011. The institution was initiated by the Herzliya Museum of Contemporary Art under its long-serving director Dalia Levin, with municipal support, and operated from the museum's building on Ha'banim Street outward into the city's underground warehouses, storage halls, apartments, shops and bomb shelters. It has not been mounted since 2011.

The Herzliya Biennial of Contemporary Art was conceived in the mid-2000s by the Herzliya Museum of Contemporary Art under the directorship of Dalia Levin, who had been chief curator and director of the institution since 1993 and whose long tenure across the 1990s and 2000s had reframed the museum from a small local collection — founded in 1965 from a holding of paintings donated by Herzliya residents, originally housed in an apartment at 15 Bar Ilan Street — into an experimental contemporary platform of national and increasingly international reach. The biennial was Levin's structural argument for that reframing: a periodic Israeli contemporary art exhibition staged not in the national institutions of Tel Aviv and Jerusalem but in the suburban coastal city to the north, and propagating from the museum outward into the everyday municipal fabric of Herzliya itself.

The founding edition, The Rear (Hebrew: Ha'Oref), opened on 23 September 2007 under the curatorship of Joshua Simon — then 28 years old, the youngest curator of an Israeli biennial of the decade — with directors Yehuda Ben Ezra and Dalia Levin. The exhibition presented new works commissioned from 75 Israeli artists across the museum and fourteen further sites in central Herzliya: underground warehouses, storage halls, residential apartments, shops, and the city's bomb shelters. The artist list named the working core of the Israeli mid-2000s contemporary scene — Guy Ben-Ner, Mika Rottenberg, Roee Rosen, Yair Garbuz, Ariella Azoulay, Ari Libsker, Zoya Cherkassky, Keren Cytter and Sigalit Landau among them — and the curatorial argument fastened on the Hebrew word oref, which denotes simultaneously the home front, the hinterland, and the nape of the neck. The framing was political: Simon's opening manifesto cited the previous summer's 2006 Lebanon War and the displacement of a million civilians on either side of the border, and positioned the biennial as a working examination of the civilian rear as the constituting site of Israeli contemporary art practice.

The second edition opened in October 2009 across the Sukkot holiday week, from 3 to 10 October — a compact, festival-format edition curated by Noga Bernstein, Galit Gaon and Yael Guilat (with assistant curators Aya Armoni and Tzafi Sivan Spivak) and again sited at the museum and across the central streets of Herzliya. The third and final edition, The Second Strike, opened on 9 October 2011 under the curatorship of Ory Dessau and in formal collaboration with the Tel Aviv contemporary art fair ART TLV; the exhibition presented thirty-five Israeli and international artists across the museum and the city, and took its title from the bilateral nuclear-strategy term for the retaliatory response that follows a first strike, framing the artworks not as primary statements but as responses, repetitions, adaptations and disruptions of conditions already underway. No fourth edition has been announced.

An institution that closed its biennial but kept its museum

The structural feature that distinguishes the Herzliya Biennial within the Israeli contemporary art field is that the institution survived its biennial: the Herzliya Museum of Contemporary Art has continued to operate without interruption from the closure of the 2011 edition through to the present, mounting roughly four exhibitions a year and accumulating more than eight hundred and fifty exhibitions across its history. Dalia Levin closed her own directorship in 2014, succeeded by Dr Aya Lurie, who has continued the museum's contemporary programme without re-mounting the biennial format. The Herzliya Biennial therefore reads, in retrospect, as a particular project of the 2007–2011 window — three editions across five years, all under Levin's institutional aegis — rather than as a continuing programme suspended for external cause. Its absence is the substantive editorial fact about its existence.

The biennial's significance for the Israeli field of the late 2000s and early 2010s lay precisely in its scale and siting. It was not constituted as a national flagship comparable to Sharjah's emirate-scale GCC biennial or to the Berlin Biennale's post-Cold War institutional weight; it was constituted, instead, as a municipal-scale museum biennial — the museum and the city of Herzliya rather than the state — and it programmed a generation of Israeli artists at the moment of their emergence into international visibility, while the wider geopolitical setting (the 2006 Lebanon War; the 2008–09 and 2014 Gaza wars on either side of its run) supplied the subject matter that the biennial's framings repeatedly and unambiguously named. The three titles — The Rear, the Sukkot festival edition, The Second Strike — together describe an Israeli contemporary art biennial whose curatorial argument across five years was that the home front is the working subject of the work.


Critical Perspective The museum biennial as Israeli form

Herzliya and the question of the regional Israeli biennial

A municipal Israeli biennial of three editions, between 2007 and 2011, is a particular thing — not a state institution, not a flagship, and not, in the end, a continuing programme. Held against Sharjah's emirate-scale state biennial and against Berlin's continuing post-1989 institutional weight, the Herzliya Biennial reads as a third, smaller form: a museum-anchored municipal biennial that named its political conditions plainly and then closed.

The Herzliya Biennial sits, within the wider field of contemporary art biennials, in a category that has fewer functioning examples than is sometimes assumed. Most contemporary biennials are state-funded, foundation-funded or major-private-museum-funded; few are anchored on a single mid-sized municipal museum and propagated outward through the surrounding city. The Sharjah Biennial, founded 1993 in the United Arab Emirates and continuing without break, is the working comparison case at one end of the scale: state-funded and constitutionally tied to the cultural programme of the emirate, with the resources of the Sharjah Art Foundation behind it. The Berlin Biennale, founded 1998 by KW Institute for Contemporary Art and supported by the German Federal Cultural Foundation, is the working comparison case at the other end: a foundation-supported continuing programme that has held the post-Cold War institutional weight of the German contemporary art scene for a quarter century. The Herzliya Biennial, by contrast, was funded principally through the municipality of Herzliya and the museum, with the support of mayor Yael German across Levin's tenure, and operated at a scale of dozens of artists and a single five-year window rather than at the continuing scale of either Sharjah or Berlin.

The structural question the Herzliya programme posed — and which its three editions did not, in the end, resolve — was whether a contemporary biennial can be sustained at the scale of the municipal museum, in a country whose principal art institutions and audiences cluster in Tel Aviv and Jerusalem twenty kilometres south. The first edition's reception turned on exactly this question: Smadar Shefi, writing in Haaretz in October 2007, suggested that the term biennial might be provincial for an event at Herzliya's scale; other Israeli critics took the opposite view and argued that the very smallness of the municipal frame was what permitted the curatorial freedom of The Rear. By 2011 the institutional decision had been made to formally collaborate with the Tel Aviv contemporary art fair ART TLV, sharing dates and audiences across the two events — an admission, perhaps, that the Herzliya programme on its own could not draw the international circuit at the scale a free-standing biennial requires.

The political conditions of the three editions are inseparable from this institutional question. The 2007 edition opened fourteen months after the conclusion of the 2006 Lebanon War and named the home front, in Hebrew, as its working subject; the 2009 edition opened nine months after the conclusion of the 2008–09 Gaza war (Operation Cast Lead); the 2011 edition was titled with the language of nuclear retaliation. The biennial's run, across the second half of the 2000s and the start of the 2010s, sits exactly within the period in which the Israeli contemporary art field's working relationship to the state and to the wider region's military conditions became the dominant subject of its criticism. The Herzliya Biennial named those conditions more plainly than did most Israeli institutional contemporary programmes of the period; and the question of why no fourth edition was mounted after 2011 is, in the editorial record, never publicly answered. The institutional silence on the question is itself part of what the biennial's three editions amount to.

What the Herzliya programme leaves behind is a working archive: three exhibition catalogues, the institutional record of the museum's collection and continuing exhibitions, and an artist list that traces the trajectory of one generation of Israeli contemporary practice from emergence into international circuits. Sigalit Landau's Venice Biennale Israeli Pavilion (2011), Mika Rottenberg's continuing video work, Guy Ben-Ner's continuing teaching career, Keren Cytter's Berlin-and-New-York film practice — all are biographies that the Herzliya editions are part of. As an episode in the Israeli regional biennial form, the Herzliya programme is genuinely complete: three editions, five years, one institutional director, and the conditions it named.


The Institutional Spine

Defining moments

Five episodes across the Herzliya Museum's biennial decade.

1965Foundation

The Herzliya Museum's founding collection

The Herzliya Museum of Contemporary Art was established in 1965 from a small collection of paintings, most of them donated by Herzliya residents and led by co-founder Eugene da Villa across the early 1960s. The original location was an apartment at 15 Bar Ilan Street in Herzliya; the institution later moved to its present building on Ha'banim Street, designed by Israel Prize laureate architect Yaakov Rechter — the architectural anchor that the biennial editions of the late 2000s would propagate outward from.

Sources: Wikipedia; Herzliya Museum — About

2007I

Joshua Simon's The Rear

The first Herzliya Biennial of Contemporary Art opened on 23 September 2007 under the curatorship of Joshua Simon, with directors Yehuda Ben Ezra and Dalia Levin. The exhibition presented new works commissioned from seventy-five Israeli artists — including Guy Ben-Ner, Mika Rottenberg, Roee Rosen, Ariella Azoulay, Zoya Cherkassky, Keren Cytter and Sigalit Landau — across the Herzliya Museum and fourteen further sites in the city: underground warehouses, storage halls, apartments, shops and bomb shelters. The title The Rear (Hebrew: Ha'Oref) named the home front as the constituting subject of Israeli contemporary art a year after the 2006 Lebanon War.

Sources: Wikipedia; Herzliya Museum — The Rear (1st Biennial); Smadar Shefi, Haaretz, 2 Oct 2007

2009II

The Sukkot festival edition

The second Herzliya Biennial ran across the Sukkot holiday week, from 3 to 10 October 2009, with curators including Dr Noga Bernstein (with assistant curator Aya Armoni), Galit Gaon (with assistant curator Tzafi Sivan Spivak) and Prof. Yael Guilat. The edition retained the multi-site city format of the first biennial and was timed to coincide with the high-holiday public calendar — a curatorial wager that the biennial format could be condensed into the eight days of a religious festival and that the city, on holiday, would be its audience.

Sources: Herzliya Museum — 2nd Biennial; Wikipedia

2011III · final

Ory Dessau's The Second Strike

The third and final Herzliya Biennial opened on 9 October 2011 — preview 5 October, with a VIP programme across Tel Aviv and Jerusalem from 3 to 7 October — in formal collaboration with the Tel Aviv contemporary art fair ART TLV. The Second Strike, curated by Ory Dessau, presented thirty-five Israeli and international artists across the Herzliya Museum and the city's central sites. The title, borrowed from bilateral nuclear strategy, framed art as the retaliatory response rather than the primary act: artistic situations conceived as responses, repetitions, adaptations and disruptions of conditions already underway. The biennial has not been mounted since.

Sources: Biennial Foundation, 3 May 2011; MidnightEast, 2011

2014Succession

Aya Lurie succeeds Dalia Levin at the museum

Dalia Levin concluded her directorship of the Herzliya Museum of Contemporary Art in 2014 after twenty-one years, having led the institution from 1993 and initiated all three editions of the Herzliya Biennial. She was succeeded as Director and Chief Curator by Dr Aya Lurie, formerly curator at the Tel Aviv Museum of Art and the International Photography Festival, who continued the museum's four-exhibitions-a-year contemporary programme without re-mounting the biennial format. By 2022 the museum had staged more than eight hundred and fifty exhibitions across its history.

Sources: Dalia Levin — Wikipedia; CIMAM — Aya Lurie

People in the Herzliya programme

The figures behind Herzliya

Institutional director · 1993 – 2014

Dalia Levin

Israeli museum director and curator (b. 18 September 1946). Director and Chief Curator of the Herzliya Museum of Contemporary Art from 1993 to 2014, having previously served as Chief Curator of the Petah Tikva Museum of Art from 1988 to 1993. Across the 2000s Levin initiated the three editions of the Herzliya Biennial of Contemporary Art with the support of the city's mayor; her wider programme at the museum gave first solo institutional exhibitions to Yehudit Sasportas, Guy Ben-Ner, Michal Helfman and Sigalit Landau among others.

Source: Wikipedia

Curator · I (2007) — The Rear

Joshua Simon

Israeli writer, curator and editor. Curator of the first Herzliya Biennial of Contemporary Art, The Rear, in 2007 at the age of 28 — a multi-venue exhibition with new works commissioned from seventy-five Israeli artists across the Herzliya Museum and the city. Subsequently Director and Chief Curator at MoBY: Museums of Bat Yam (2012–2018) and the author of Neomaterialism (Sternberg Press, 2013); completed his PhD on curatorial knowledge in 2016 and has held positions at the Pennsylvania Academy of the Fine Arts.

Source: Wikipedia; Curatorial/Knowledge

Curator · III (2011) — The Second Strike

Ory Dessau

Israeli art critic and curator. Curator of the third and final Herzliya Biennial of Contemporary Art, The Second Strike, in 2011 — an exhibition of thirty-five Israeli and international artists organised in formal collaboration with the Tel Aviv contemporary art fair ART TLV. Dessau has lectured at HISK (the Higher Institute for Fine Arts) in Ghent and contributed criticism to international contemporary art publications across the 2010s and 2020s; the 2011 Herzliya edition remains the principal Israeli institutional curatorial credit in his record.

Source: HISK; Biennial Foundation, 2011

Director · I & subsequent editions

Yehuda Ben Ezra

Israeli arts administrator. Co-director, with Dalia Levin, of the first Herzliya Biennial of Contemporary Art in 2007 — the founding municipal partner in the institutional configuration that paired the Herzliya Museum with the city of Herzliya across the biennial's three editions. The institutional pairing of municipal director and museum director — Ben Ezra and Levin in 2007 — set the structural model that the 2009 and 2011 editions continued from.

Source: Wikipedia

Active
2007 – 2011 · 3 editions
City
Herzliya, Israel
Anchor museum
Herzliya Museum of Contemporary Art
Museum founded
1965
Status
Inactive since 2011

Geography

The Herzliya Biennial at the Herzliya Museum of Contemporary Art

Principal venue and the city as venue

Herzliya Museum of Contemporary Art

The institutional anchor across all three editions of the biennial. Founded 1965; building on Ha'banim Street designed by Israel Prize laureate architect Yaakov Rechter. Continues to programme four exhibitions a year under Director and Chief Curator Dr Aya Lurie; more than eight hundred and fifty exhibitions across its history.

4 Ha'banim Street
Herzliya, 4637904
Israel

Central Herzliya — the city as venue

Across the 2007 and 2011 editions the biennial extended out from the museum into fourteen further sites in the city: underground warehouses, storage halls, residential apartments, shops, and the bomb shelters of central Herzliya. The decision to programme into the everyday municipal fabric — and into the civil-defence architecture in particular — was the curatorial signature of the founding edition and remained the institutional model across the run.

Central Herzliya
north of Tel Aviv
Israel

From the Directory

Related biennials — Israel and the institutional comparison cases

Browse the region →

Essential Reading

For further work

The Rear — The 1st Herzliya Biennial of Contemporary Art

Joshua Simon, curator  ·  2007

Catalogue of the founding edition, with the manifesto on oref as home front, hinterland and nape — and the seventy-five-artist list that the Herzliya programme is principally remembered for.

The 2nd Herzliya Biennial for Contemporary Art

Noga Bernstein, Galit Gaon & Yael Guilat, curators  ·  2009

Catalogue of the Sukkot-week edition of 3–10 October 2009 — the compact festival-format middle edition.

The Second Strike — 3rd Herzliya Biennial of Contemporary Art

Ory Dessau, curator  ·  2011

Catalogue of the final edition, with thirty-five Israeli and international artists across the museum and the city, organised in collaboration with ART TLV.

Rear Window

Smadar Shefi  ·  Haaretz, 2 October 2007

The first edition's principal Israeli critical reception — Shefi's reading of The Rear in Haaretz, with the much-quoted reservation that the term biennial might be provincial for Herzliya's scale.

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